Certified Louisiana Economic Developer
Learn best practices in economic development to grow business, jobs, and capital investment in your community!
Economic Development Training....
with emphasis on Louisiana's assets, laws, incentives, workforce.
Marketing and Attraction
None of the other work you do as an economic developer matters much if you aren't telling your story well to get potential new investors interested.
Find out how to evaluate your product and understand the marketplace in order to be successful in marketing and attraction. From essentials to targeting to digital tools, this course provides an overview of the marketing world specifically for economic developers. A case study and peer evaluations of marketing materials provide valuable interaction.
Why all the buzz about branding?
How do site consultants view your community?
Are you getting the bang for your buck in digital?
Find out here.
This course has been updated to reflect the latest EDI Marketing and Attraction Manual issued in 2016.
*class sizes are limited. Our last course, Basic Economic Development, sold out, so please consider registering early.
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Location: Southeast Louisiana Business Center - 1514 Martens Drive - Hammond, LA 70401
Date/Time: Tuesday, March 20, 2018 8:00 AM - Wednesday, March 21, 2018 3:00 PM
Registration Deadline: Friday, March 2, 2018 11:59 PM
Early Registration - LIDEA Members $200 January 25 – February 15
Early Registration - Non Members $250 January 25 – February 15
Regular Registration - LIDEA Members $250 February 16 – March 2(or after 30 registrations)
Regular Registration - Non Members $300 February 16 – March 2 (or after 30 registrations)
About LIDEA Program Sponsors
The Louisiana Industrial Development Executives Association (LIDEA) is a non-profit trade organization whose mission is to increase the effectiveness of individuals involved in the practice of economic development in Louisiana through education, public policy advocacy, and collaboration; LIDEA is the voice of the profession in Louisiana.
LIDEA started the Certified Louisiana Economic Developer program in 2008 to help practitioners become the best in the nation at growing economies in their communities.
Our partners include LED (Louisiana Economic Development), USDA Rural Development and the Delta Regional Authority. We are able to offer affordable, best in nation training due to their generous support!
We also enjoy generous support from AEP (American Electric Power) and GNO, Inc (Greater New Orleans, Inc.), who have both been supporters of helping community leaders learn economic development best practices for many years!