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CLED Courses for 2023

                    Courses for 2023

With the exception of Basic Economic Development Course, courses are not accredited by the IEDC.  They are offered as part of the "Certified Louisiana Economic Developer" (CLED) designation.

Leadership and Management of EDO's
December 6-7, 2023

Hammond, LA

Ted Abernathy
Ted Abernathy serves as the Managing Partner of Economic Leadership, LLC. Economic Leadership, a small comprised of data, strategy, and policy experts working with private and public clients to analyze competitiveness, develop strategy, support leadership, and reimagine the future. Over the past several years, the team has worked on 146 projects in more than twenty states and internationally. Ted is the principal author of close to 100 reports on future trends, economic and workforce development, technology, and leadership, and he speaks on the economy almost every week. For example, his firm was a key partner in a most recent initiative spearheaded by the Louisiana Association of Business & Industry (LABI) aimed at improving Louisiana’s position as an economic development leader.


Early Registration - LIDEA Members $350 - Now through October 31

Early Registration - Non Members   $400 - Now through October 31


Regular Registration - LIDEA Members $400 November 1 - 15 

Regular Registration - Non Members   $450  November 1 - 15 

Course Description

This course will expose existing and aspiring Economic Development leaders to the leadership skills necessary to successfully lead high performance economic development organizations. Sessions will be interactive and cover the following topics, among others:


  • Building your personal brand

  • Developing your executive presence

  • Identifying and engaging stakeholders and partners

  • 10 ways to improve collaboration

  • Speaking to the media

  • Using data to inform others and enhance your position

  • Creating an organizational communication strategy and being the voice for the strategy

  • Enhancing the performance of volunteers and board members

  • Managing volunteer and political conflict

  • Thought leadership and future thinking


Please join Ted Abernathy, Managing Partner of Economic Leadership, and Kat Saunders, Head of Strategy and Leadership, for this two-day interactive session. Real-world examples and simulations will be used throughout the course to develop skills that will be immediately applicable to your daily challenges.

Descriptions of Other Courses Offered:

Most courses are offered on the Southeastern campus. Event registration will have information on classroom location.

The Certified Louisiana Economic Developer (CLED) training program is a joint effort between LIDEA, Southeastern Louisiana University, and Louisiana Economic Development.

LIDEA Professional Development Programs are an Equal Opportunity Provider.  Special accomodations will be made by participants with disabilities or special needs.

LIDEA Sponsors:

LIDEA Program Sponsors 2018 tall smaller


Day One       Wednesday December 6, 2023


8:30 - 9:00       Introductions and Overview of Course Objectives                Ted Abernathy


9:00-9:30         Leadership Styles                                                                                   Ted Abernathy                 


9:30 -10:00      Building Your Personal Leadership Brand                                                Kat Saunders


10:00 -10:15    Morning Break


10:15 -11:30    Building Your Personal Leadership Brand (Cont.)                 Kat Saunders


11:30 -12:00    Executive Presence (Dos and Don’ts)                                     Kat Saunders


12:00 -1:00      Lunch Break


1:00 -2:30        Communicating with the Media (Tips and Traps                                      Kat and Ted   (Role Play Simulation)


2:30 -3:15        Positioning Yourself as a Thought Leader                                              Kat and Ted


3:15 -5:00        Designing, and Voicing Your Organization’s Message                           Kat Saunders      (The Narrative)



  Day Two       Thursday December 7th, 2023


9:00 -9:30        Group Leadership                                                                                 Ted Abernathy


9:30 -10:00      Identifying and Engaging Stakeholders, Allies and                                 Partners - Ted Abernathy  (Influence Mapping Exercise)


10:00 -10:15    Morning Break


10:15-10:40     Influence Mapping Discussion                                                                Kat Saunders


10:40 -11:20    Barriers to Leadership in Economic Development                                      Group Exercise


11:20-12:00     Building Your Followers                                                                           Ted Abernathy


12:00 -1:00      Lunch Break


1:00 -1:45        10 Tips to Improve Collaboration                                                             Ted Abernathy


1:00 -1:30        Using Data, Stories, Humor and Other Tools                                          Ted Abernathy


1:30 -2:15        Crisis Communication and Your Role as Leader                                       Kat Saunders


2:15 -3:00        Seeing the Future - A Crucial Leadership Skill                                         Ted Abernathy


3:00 -4:00        Testing and Certifications


Event Location:


1514 Martens Drive

Hammond LA


There is ample parking within our parking lot.

Event Times:

December 6 - 8:30am - 5pm

December 7 - 9am - 4pm

Hotel Recommendations:

While there are no hotel room blocks, LIDEA recommends the following options as having always provided good service and a reasonable cost:

Courtyard by Marriott

1605 S. Magnolia Street, Hammond, LA 

 Phone: (985) 956-7730

Holiday Inn                          

1819 SW Railroad Avenue, Hammond, LA 

Phone: (985) 662-3877 


Hampton Inn                        

401 Westin Oak Drive, Hammond, LA 

Phone: (985) 419-2188 

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